St Joseph’s College
BRANDING | DESIGN | PHOTOGRAPHY | MARKETING
Since 2018, we have partnered with St Joseph’s College, Ipswich, to elevate their branding and support their marketing team with design, advertising campaigns and photography.
Branding
Through extensive consultations with the school community, including teachers, students, and parents, we identified what makes St. Jo’s unique. Our research highlighted key differentiators, leading to the creation of a new brand strategy and identity. The refreshed branding effectively conveys St. Joseph’s identity, values, and goals, reinforcing its position in the competitive independent school sector.
Marketing
We collaborate closely with St. Jo’s marketing team to maintain and develop their branding. Every campaign is grounded in research and analysis to target the right audience and deliver effective results. The “Space to Thrive” message is integrated across digital and traditional marketing channels, highlighting the value and benefits of the school. This approach helps connect with current families while making a positive first impression on prospective families.
Read about our Ambition campaign for St Joseph’s College
Photography and Film
Our photography for St. Joseph’s College captures their personality and vision, from reportage style capturing academic achievements, sports and extracurricular activities to campaign-specific studio photography. We also work alongside filmmakers to produce films that reflect the school’s vibrant spirit. As Creative Directors, we plan every shoot, ensuring that films and images align with St. Jo’s brand narrative.
Results
Our efforts have strengthened St. Joseph’s brand perception and visibility. The refreshed identity resonates with current and prospective families, differentiating the school in a competitive market. Consistent messaging across platforms has boosted engagement and increased interest in the school’s offerings.
Working with Wendy and Tim is a joy. They listen, really listen and truly immerse themselves in your brand. Every concept they bring will be strategically thought through and rooted in the brand’s personality. They will stretch you, ask you to be brave and at times they will challenge you. But everything they do is underpinned by their passion for truly great marketing and communications.
Sarah Edwards
Director of Admissions, Marketing and Communications
