St Joseph’s College

Since 2018, we have partnered with St Joseph’s College, Ipswich, to elevate their branding and support their marketing team with design, advertising campaigns and photography.

Branding

Through extensive consultations with the school community, including teachers, students, and parents, we identified what makes St. Jo’s unique. Our research highlighted key differentiators, leading to the creation of a new brand strategy and identity. The refreshed branding effectively conveys St. Joseph’s identity, values, and goals, reinforcing its position in the competitive independent school sector.

Marketing

We collaborate closely with St. Jo’s marketing team to maintain and develop their branding. Every campaign is grounded in research and analysis to target the right audience and deliver effective results. The “Space to Thrive” message is integrated across digital and traditional marketing channels, highlighting the value and benefits of the school. This approach helps connect with current families while making a positive first impression on prospective families.

Read about our Ambition campaign for St Joseph’s College

Photography and Film

Our photography for St. Joseph’s College captures their personality and vision, from reportage style capturing academic achievements, sports and extracurricular activities to campaign-specific studio photography. We also work alongside filmmakers to produce films that reflect the school’s vibrant spirit. As Creative Directors, we plan every shoot, ensuring that films and images align with St. Jo’s brand narrative.

Results

Our efforts have strengthened St. Joseph’s brand perception and visibility. The refreshed identity resonates with current and prospective families, differentiating the school in a competitive market. Consistent messaging across platforms has boosted engagement and increased interest in the school’s offerings.