UoS Waterfront Building Signage

Last year, we were approached by the Estates team at the University of Suffolk to explore impactful signage options for the Waterfront Building in Ipswich. We began with site visits, concept development and design studies, considering visibility, scale, materials and the unique challenges of the waterfront location.

Our initial proposals included large-scale illuminated lettering mounted on the rooftop, visible from Stoke Bridge and reflected across the marina, as well as a facade-mounted alternative. As the project developed, it moved into the hands of the specialist teams responsible for surveys, structural engineering, architecture, fabrication and installation. Given the scale, safety requirements and technical considerations involved, this next phase required expertise beyond the initial concept stage. It’s fantastic to see the completed result.

Congratulations to everyone involved, particularly Tom Wright Hudson Group, Steve Flory, Hudson Group, University of Suffolk , Jenny Higham, Barnes Construction, Superstructures, Concertus Design and Property Consultants Limited and the wider project team, for delivering such an impactful sign.

I still think the original rooftop concept would have been incredible. Seeing those illuminated letters on the skyline would have created a real landmark. But that’s why we have structural engineers and health & safety experts to keep us creative types in check 😉 .

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